MistaJam

Represented by
Obi Asika-Iweka

There are few figures in the UK music scene who better encapsulate the exciting dynamic shifts of the last decade than MistaJam. A true tastemaker who represents a huge spectrum of cutting-edge music styles, he is one of the leading lights of contemporary radio. With an unrelenting work rate, natural broadcasting and DJing talent and razor-sharp A&R skills, he has rapidly ascended to the top of the game.

Broadcasting an impressive 15 hours a week for the BBC (Monday - Thursday 7-10 PM on 1Xtra and Saturday 7-10 PM on Radio 1 and 1Xtra simulcast), MistaJam is arguably the country’s biggest force in helping to shape the increasingly blurred musical landscape that overlaps pop, urban and electronic styles. Whether it’s grime, garage, dubstep, UK funky, hip-hop, R&B, drum and bass, house, reggae, dancehall, bashment, afro beats or an emerging sub-genre, he represents the breadth of UK bass culture as well as the best music from the around the world.

Since the end of 2015, he’s also been hosting his show on Pitbull’s Sirius XM’s Globalization Channel 4 (Saturdays 8-10 PM EST/ Sundays 10 AM - 12.00 PM EST), spreading his eclectic sound to a global audience for the first time. Winner of three Radio Academy Awards, his efforts and commitment have not gone unnoticed.

With one foot in the underground and one in the mainstream, he’s as comfortable pushing the latest major hip-hop single as he is unearthing the hottest new unknown grime crew. “My philosophy has always been that I believe good music is good music regardless of where it’s come from or which audience ends up consuming it” he says. “The underground inevitably becomes the mainstream and vice versa so I don’t really care!” As for flying the UK flag, he couldn’t be any prouder. “Arguably the scene here is the strongest it’s ever been. We’re producing international superstars and shaping popular culture around the world across genres.”

His A&R and DJ talents saw him create his first ever compilation that hit the UK Album Chart Top 20, and he’s been enlisted by leading brands like Jaguar F-Type and Nude Audio to front and devise campaigns for their products. After beginning his time in show business as a young actor, he also returned to the screen to present and consult on acclaimed BBC Two youth culture show ‘No Hats No Trainers’ and to host Channel 4’s ‘Future Sounds’. After a successful run of his Speakerbox club nights and festival stages, he’s set to return with his brand new JamPacked parties – promising a slew of hot new talent and established heavyweights on the bill.

“I want to be the very best that I can be with what I do and keep getting better so I can continue to do what I do for a very long time!” he says of his future in the game. It’s hard to see much room for improvement, but you can be sure he means it when he says he’s in this for the long run. And if his track record is anything to go by, it’s likely that he’s going to crush every new goal he sets his mind to. We very much get the feeling that he’s just getting started…